AVAILABLE FOR WEB, FLUTTER & QA PROJECTS

How to use this tool

1. Choose Organization Type & Basics

Select Organization, Corporation, or EducationalOrganization and enter your official organization name, legal name, website URL, and logo image URL.

2. Add Physical Address & Headquarters

Provide the street address, city, state/region, postal code, and two-letter ISO country code of your principal place of business.

3. Configure Contact Points

Specify customer service, sales, or technical support telephone numbers, support emails, and geographic areas served.

4. Link Social Profiles & Export

Add official social profile URLs (LinkedIn, X/Twitter, GitHub, YouTube, Wikipedia) to the sameAs array and copy the generated JSON-LD.

Formula or logic used

Entity Identification & Knowledge Graph Graphing

Google uses Organization structured data to connect real-world entities, brand logos, customer support hotlines, and social profiles within the Knowledge Graph.

  • @type: Choose between 'Organization', 'Corporation', 'NGO', 'EducationalOrganization', or 'MedicalOrganization'
  • Logo Requirements: Google requires the logo image to be in .jpg, .png, or .webp format, accessible to Googlebot, and at least 112x112px
  • sameAs Verification: Array of exact URLs to official social profiles, Crunchbase entries, Wikipedia pages, and authoritative corporate directories
  • contactPoint: Contains contactType ('customer service', 'sales'), telephone (with country code), and email address

Examples

Example 1: Technology Software Corporation

Input: Name: 'Novamira Labs', Type: Corporation, URL: https://example.com, Logo: https://example.com/logo.png, Socials: LinkedIn, GitHub, X
Calculated Result: Complete Corporation JSON-LD with HQ address, customer support contact point, and social sameAs array

Solidifies corporate brand identity and helps qualify for Google Knowledge Panels in branded search results.

Example 2: Consulting & Professional Services Agency

Input: Name: 'Faisal Rafique Consulting', Type: Organization, London UK Address, Phone, Email
Calculated Result: Organization schema with complete PostalAddress, verified contact points, and founder reference

Directly associates founder authority and corporate expertise for E-E-A-T search verification.

Common use cases

Google Knowledge Panel Optimization

Claim and structure brand information to trigger official Knowledge Panels on branded Google searches.

Customer Support Search Features

Display direct customer support phone numbers and hours directly in Google search snippets.

Brand Disambiguation & Entity Authority

Distinguish your organization from similar namesake businesses through verified sameAs social links.

Sitewide Footer & Homepage Schema

Implement standard root Organization markup across your main homepage and about pages.

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Frequently asked questions

Should Organization schema be placed on every page or just the homepage?

Best practice is to include full Organization schema on your homepage, about page, and contact page. For other pages, reference your organization by ID or keep it minimal to prevent redundant markup weight.

What is the importance of the sameAs property?

The sameAs property links your website to external authoritative sources (such as your official LinkedIn, X/Twitter, Wikipedia, or Wikidata pages), allowing Google's entity reconciliation algorithms to verify your brand.

Can I use Organization schema if I am a sole trader or freelancer?

If you operate as a registered business entity or agency, Organization is appropriate. If you market yourself exclusively as an individual professional, you may also combine or prefer Person schema.

What image formats are supported for the organization logo?

Google supports PNG, JPG, WebP, and SVG images. The image must be hosted on a publicly accessible URL and have minimum dimensions of 112x112 pixels.

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